OpenAI has highlighted a widening opportunity for European businesses to turn growing artificial intelligence (AI) adoption into higher productivity, as AI agents now account for more than half of the output generated through its enterprise and business platforms in the European Union (EU).
In its latest report, OpenAI said businesses need to move beyond experimenting with AI and use tools that can carry out tasks from planning to completion.The report identified improving access to advanced AI capabilities, along with building workers' skills and confidence, as key steps towards achieving greater economic benefits.
“Europe is now in a new era of AI, with tools that can carry out tasks for people,” OpenAI Chief Financial Officer Sarah Friar said, adding that “giving people the tools, skills and confidence to use AI well will help build stronger businesses and growing economies, with benefits felt across Europe”.
According to the report, AI agents used through Codex and ChatGPT Work accounted for more than 50% of output tokens generated by EU firms by the end of September. The analysis was based on ChatGPT Enterprise and Business accounts.
Growth in weekly active AI agent users among SMBs also differed across countries. Belgium recorded a 12.1-fold increase from its early-May level, followed by Italy at 10.8 times and Luxembourg at 10 times.
The report said Europe could strengthen business performance and productivity by helping companies move beyond experimentation and making advanced AI tools more accessible and affordable. - ANI
