Thirty per cent of scaled organisations report a positive impact on their revenue due to Voice AI, marking a decisive shift from early experimentation toward measurable business outcomes, according to the India Voice AI Readiness 2026 report released by Nasscom in partnership with Krisp.
Voice AI refers to artificial intelligence technology that automates real-time, two-way spoken phone conversations. Instead of using rigid touch-tone menus or basic text chatbots, Voice AI listens to callers in natural language, understands intent, accesses backend business systems, and replies with a human-like voice.
The study reported that 61 per cent of organisations record more than a 20 per cent reduction in cost per eligible interaction. Efficiency gains are prompting enterprises to expand investments, with 68 per cent realising returns within six to 24 months and two-thirds expecting their Voice AI allocations to rise by up to 50 per cent over the next two years.
While 31 per cent of surveyed entities have progressed to limited production, only 13 per cent have scaled deployments across multiple customer journeys, led by the BFSI, telecom, e-commerce, retail, and logistics sectors. Adoption is also moving beyond bilingual systems, with over one-third of organisations supporting at least three Indian languages in production.
Rajesh Nambiar, President of Nasscom, noted that the technology is transforming the business process management ecosystem into outcome-focused operations.
"Voice AI is creating a significant opportunity for India’s BPM sector to move beyond traditional voice operations towards AI-enabled, multilingual customer operations with greater ownership of outcomes," Nambiar said.
"As organisations move from pilots to production, the opportunity will increasingly lie in building capabilities around multilingual performance, workflow integration, governance and continuous optimisation, areas that can strengthen India’s role in serving global customer operations," he added. - ANI
